Crafting Narrative Pieces and the Importance of Musicality

If you are a person career-minded creative individual that struggles with finding time to relax, perhaps the best way to improve your career is to do the opposite of completing that next to-do… instead, take a quick pause and recalibrate with a hobby that will help you relax AND benefit your career.  As strange as it sounds, learning a musical instrument improves cognitive function, relieves stress, increases creativity and, in my opinion, allows you to approach your creative projects from a three-dimensional view.
 
As a content creator, copywriter, producer, voiceover talent, director, or video editor that is responsible for generating content at-scale, playing an instrument and understanding the intricacies of music composition will compliment your storytelling. The parallels between music and narrative pieces are endless.  Songs, for example, follow the narrative structure, and I have mentioned before that a music-bed is the ultimate directing hack.  Furthermore, an understanding of instrumentation will allow you to dial-in emotional tone faster.  For instance, knowing a major chord will typically sound more “cheerful” than the “melancholy” of a minor chord might enable you to find a music-bed quickly or help you to communicate tone to the voiceover talent and client.  Other nuances appear as well: for instance, a string instrument generally pairs well with a spec pushing “inspiration, “ and acoustic guitar plays well with “warmth.”  In short, a grasp of instrumentation opens the door for more dynamic storytelling because creatives have a more holistic understanding of the pieces being crafted.
 
Picking up an instrument will undoubtedly benefit your creative career by dramatically enhancing the skill of script interpretation.  To begin, music has its own language that parallels storytelling.  For instance, a music piece will begin with an intro and conclude with a resolve just as a narrative piece offers an exposition and resolve.  Similarly, a song can crescendo while a story climaxes.  Additionally, many musical words such as staccato, tempo, beat, and accent all correspond with directing voiceover talent, interpreting copy and scoring a script.  Even the word “score” has a shared meaning!  And there is the obvious parallel between voiceover director and conductor…
 
Understanding music and playing an instrument also makes you a master of pacing and tone, thus creating a “good-ear.”  The nuances of a music bed and understanding how a voiceover compliments a piece can improve directing abilities, and learning an instrument enhances this skill.  For example, when working with pitch, a director that comprehends musicality can offer the best places to lift words and create emotional pivots at the appropriate times.  Similarly, as a voiceover talent with a “good-ear,” directing notes are interpreted more clearly (even if the client is struggling to "speak creative"), because the subtleties of one’s performance are more easily identified and adjusted, since tone has been practiced with an instrument. 
 
 In short, music and instrumentation offer many ancillary benefits to a career minded creative individual.  By learning a musical instrument, creative minds will benefit from the numerous parallels between storytelling and music.  Theses parallels – song-structure, the language of music and listening – will create more enriched content from creators, copywriters, directors and video editors.  Simply put, the skill-set that is acquired from playing an instrument is transferable to other creative endeavors building a more holistic understanding of each part of the creative process. 
 
Did you make it to this paragraph?  If you have reached this point, I would like to thank you for taking time to read this post.  I take pride in crafting unique perspectives on the advertising industry that cut through the clutter.  As the world moves faster, I am striving to build connections.  True connections take TIME and the ability to slow down when appropriate.  Clearly, we are on the same page since you scrolled through an article that took more than :06.  I would like to collaborate with you.  So please reach out with a “hello,” and let’s make great content together. I would appreciate you commenting or sharing this post if you found it insightful.  I can be reached at [email protected].  High-fives from a fellow creative-mind and voiceover artist.  ChrisBurnettVoiceActor.com